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99 CMS Statistics for 2026: Market Share, Usage & Trends

Team DiviFlash

Updated: August 10, 2026

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Content management systems (CMS) continue to power most websites, but the market share is changing.

As of July, 2026, about 69.6% of websites use a CMS, while 30.4% do not use any. Among all, WordPress is the most popular CMS, but its market share has decreased as platforms like Shopify and Wix grow.

Also, the CMS software market is projected to nearly double, growing from $38.5 billion in 2026 to $77.8 billion by 2033.

As competition grows and user preferences shift, understanding the latest CMS statistics is essential for anyone choosing, managing, or growing a website.

We are going to share 99 content management system statistics every marketer, business owner, developer, and website owner should know.

Let’s get started.

How We Collected These CMS Statistics

We collected the statistics in this article from W3Techs, BuiltWith, official CMS websites, company financial reports, and recognized market-research organizations.

Content Management System Market Share Statistics

  1. As of 2026, WordPress powers 337 million websites. (BuildWith)
  2. WordPress powers 41.2% of all websites and holds 59.1% of the CMS market. (W3Techs)
  3. Shopify powers 5.3% of all websites and holds 7.6% of the CMS market. (W3Techs)
  4. Wix powers 4.3% of all websites and holds 6.1% of the CMS market. (W3Techs)
  5. Squarespace powers 2.5% of all websites and holds 3.5% of the CMS market. (W3Techs)
  6. WordPress usage declined from 43.4% of all websites in July 2025 to 41.2% in July 2026. (W3Techs)
  7. Shopify usage increased from 4.8% of all websites in July 2025 to 5.3% in July 2026. (W3Techs)
  8. Wix usage grew from 3.9% of all websites in July 2025 to 4.3% in July 2026. (W3Techs)
  1. The global content management software market is expected to reach $38.5 billion in 2026. (Grand View Research)

WordPress Statistics and Trends

  1. WordPress powers 41.2% of all websites. (W3Techs)
  2. WordPress holds 59.1% of the known CMS market. (W3Techs )
  3. WordPress usage declined by 2.2 percentage points between July 2025 and July 2026. (W3Techs)
  4. WordPress’s CMS market share peaked at 65.2% in 2022 before beginning its recent decline. (Search Engine Journal)
  5. Elementor is used on approximately 13% of all websites and more than 18% of websites with a recognized CMS. (W3Techs)
  6. WordPress 7 is used by approximately 51.5% of WordPress websites, while Version 6 is used by about 41.1 (W3Techs)
  7. The official WordPress.org directory contains approximately 13,000 free themes.
    (WordPress.org Theme Directory)
  8. The official WordPress.org directory offers more than 68,000 free plugins.
    (WordPress.org Plugin Directory)
  9. WordPress translation projects cover more than 200 language locales, although completion levels differ between languages. (WordPress Translation Status)
  10. WordPress.com receives more than 3.6 billion unique visitors and generates over 20 billion page views each month. (WordPress.com About)

Note: We have a complete WordPress statistics guide that you can explore to get more data on WordPress usage, market share, themes, plugins, and more.

Shopify Statistics and Trends

  1. Shopify powers approximately 5.2% of all websites worldwide. (W3Techs).
  2. Shopify holds around 7.5% of the market among websites using a recognized CMS. (W3Techs)
  3. Shopify is used by approximately 31% of the ecommerce systems monitored by W3Techs. (W3Techs)
  4. Shopify’s share of all websites increased from 4.8% in July 2025 to approximately 5.2% in July 2026. (W3Techs)
  5. Shopify’s CMS market share grew from 6.7% in July 2025 to approximately 7.5% in July 2026. (W3Techs)
  6. BuiltWith detects Shopify on approximately 6.97 million live websites. (BuiltWith)
  7. More than 64,000 Shopify websites are ranked among the world’s top one million websites by traffic. (BuiltWith)
  8. Shopify Plus is detected on more than 83,900 live websites. (BuiltWith)
  9. The Shopify App Store offers more than 16,000 apps for customizing and managing online stores. (Shopify App Store)
  10. Shopify reported 34% year-over-year revenue growth and a 15% free cash flow margin in the first quarter of 2026. (Shopify Q1 2026 Financial Results)

Wix Statistics and Trends

  1.   Wix powers 4.3% of all websites worldwide. (W3Techs)
  2. Wix holds 6.1% of the known CMS market. (W3Techs)
  3. Wix is the third-most-used CMS after WordPress and Shopify. (W3Techs)
  4. BuiltWith detects Wix on around 8.9 million live websites. (BuiltWith)
  5. Around 5.9 million live Wix websites are based in the United States. (BuiltWith)
  6. Wix holds only 0.5% of the CMS market among the top one million websites. (W3Techs)
  7. Wix Stores is detected on around 4.6 million live ecommerce websites. (BuiltWith)
  8. The Wix App Market offers more than 800 apps and integrations. (Wix))
  9. Wix serves more than 230 million users across over 190 countries. (Wix)
  10. Wix Studio is detected on more than 363,000 live websites. (BuiltWith)

Squarespace Statistics and Trends

  1. Squarespace powers 2.5% of all websites worldwide. (W3Techs)
  2. Squarespace holds 3.5% of the known CMS market. (W3Techs)
  3. Squarespace is the fourth-most-used CMS after WordPress, Shopify, and Wix.  (W3Techs)
  4. BuiltWith detects Squarespace on around 8.3 million live websites. (BuiltWith)
  5. Around 6.8 million live Squarespace websites are based in the United States. (BuiltWith)
  6. Squarespace is used by about 0.2% of the world’s top one million websites. (W3Techs)
  7. Squarespace Add to Cart is detected on around 2.9 million live websites. (BuiltWith)
  8. Squarespace Commerce is used by more than 83,000 live websites.  (BuiltWith)
  9. More than 2 million U.S. websites use Squarespace Add to Cart. (BuiltWith)
  10. Squarespace Domains supports more than 400 domain extensions. (Squarespace)

Joomla Statistics and Trends

  1. Joomla powers 1.2% of all websites worldwide. (W3Techs)
  2. Joomla holds 1.7% of the known CMS market. (W3Techs)
  3. Joomla is the fifth-most-used CMS worldwide. (W3Techs)
  4. BuiltWith detects Joomla on around 762,000 live websites. (BuiltWith)
  5. More than 157,000 live Joomla websites are based in the United States. (BuiltWith)
  6. Only 93 of the top 10,000 websites currently use Joomla. (BuiltWith)
  7. Joomla 3 remains the most-used version, powering 54.6% of Joomla websites. (W3Techs)
  8. Joomla 5 powers 20.3% of Joomla websites, while Joomla 6 powers 5%. (W3Techs)

Drupal Statistics and Trends

  1. Drupal powers 0.7% of all websites worldwide. (W3Techs)
  2. Drupal holds 1% of the known CMS market. (W3Techs)
  3. Drupal is detected on more than 400,000 live websites. (BuiltWith)
  4. Around 148,000 live Drupal websites are based in the United States. (BuiltWith)
  5. Drupal officially reports that more than 400,000 websites currently use the platform. (Drupal)
  6. Drupal 10 powers 31.1% of websites using Drupal. (W3Techs)
  7. Drupal 7 still powers 29.9% of Drupal websites. (W3Techs)
  8. Drupal 11 is used by 18.1% of Drupal websites. (W3Techs)
  9. Drupal is used by 70% of the world’s top 100 universities. (Drupal)

Webflow Statistic and Trends

  1. Webflow powers 0.9% of all websites worldwide. (W3Techs)
  2. More than 12,500 Webflow websites rank among the world’s top one million sites. (BuiltWith)
  3. Webflow holds 1.2% of the known CMS market. (W3Techs)
  4. Webflow’s CMS market share remained at 1.2% from July 2025 to July 2026. (W3Techs)
  5. BuiltWith detects Webflow on 669,848 live websites. (BuiltWith)
  6. Around 329,901 live Webflow websites are based in the United States. (BuiltWith)
  7. Webflow is used by 1.6% of top-one-million websites with a known CMS. (W3Techs)
  8. Webflow says its platform is trusted by more than 300,000 teams. (Webflow)

BigCommerce Statistics and Trends

  1. BigCommerce powers 0.1% of all websites worldwide. (W3Techs)
  2. BigCommerce holds 0.2% of the known CMS market. (W3Techs)
  3. BigCommerce accounts for about 0.6% of websites using a recognized ecommerce platform. (W3Techs)
  4. BuiltWith detects more than 36,000 live websites using BigCommerce. (BuiltWith)
  5. Around 26,600 live BigCommerce websites are based in the United States. (BuiltWith)
  6. BigCommerce reached $359.8 million in annual recurring revenue (ARR) by March 31, 2026. (BigCommerce Investor Relations (Q1 2026 Results)

HubSpot CMS Statistics and Trends

  1. HubSpot CMS powers 0.2% of all websites worldwide. (W3Techs)
  2. HubSpot CMS holds 0.2% of the known CMS market. (W3Techs)
  3. BuiltWith detects HubSpot CMS Hub on 63,575 live websites. (BuiltWith)
  4. Around 35,822 live HubSpot CMS websites are based in the United States. (BuiltWith)
  5. More than 6,000 HubSpot CMS websites rank among the world’s top one million sites. (BuiltWith)
  6. HubSpot CMS is used by 849 of the world’s top 100,000 websites. (BuiltWith)
  7. BuiltWith has identified HubSpot CMS Hub on more than 240,000 websites historically. (BuiltWith)

Ghost statistics and Trends

  1. Ghost powers 0.1% of all websites worldwide. (W3Techs)
  2. Ghost holds 0.1% of the known CMS market. (W3Techs)
  3. BuiltWith detects Ghost on 58,547 live websites. (BuiltWith)
  4. Around 32,720 live Ghost websites are based in the United States. (BuiltWith)
  5. More than 1,290 Ghost websites rank among the world’s top one million sites. (BuiltWith)
  6. Ghost 6 is the most widely used version, powering 39,479 live websites. (BuiltWith)
  7. BuiltWith has identified Ghost on more than 192,000 websites historically. (BuiltWith)

Contentful Statistic and Trends

Contentful is a headless content management system that manages content separately from the websites, apps, and digital experiences where that content appears. It delivers content through APIs instead of relying on a traditional website front end.

  1. Contentful is used by 44,678 live websites worldwide. (BuiltWith)
  2. BuiltWith has detected Contentful on 142,533 websites historically. (BuiltWith)
  3. Around 21,906 live Contentful websites are based in the United States. (BuiltWith)
  4. More than 4,700 Contentful websites rank among the world’s top one million sites. (BuiltWith)
  5. Contentful is used by 1,283 of the top 100,000 websites. (BuiltWith)

Frequently Asked Questions About Content Management Systems

What percentage of websites use a content management system in 2026?

Around 69.6% of websites use a CMS recognized by W3Techs, while approximately 30.4% do not use one of the content management systems it monitors.

What is the most popular CMS in 2026?

WordPress remains the leading CMS, powering around 41.2% of all websites and holding approximately 59.1% of the known CMS market.

What is the fastest-growing major CMS?

Among the largest platforms, Shopify and Wix have experienced some of the clearest recent gains, while WordPress’s overall share has declined.

What is the second-most-popular CMS?

Shopify is the second-largest CMS, with approximately 7.5% of the known CMS market.

Is WordPress losing market share?

Yes. Its CMS market share declined from about 61% in July 2025 to around 59.2% in July 2026, although it remains far ahead of every competitor.

Final Thoughts on the Content Management System Market

The CMS market in 2026 is more competitive than ever. WordPress still leads by a wide margin, but Shopify, Wix, and other hosted platforms continue to gain market share by offering simpler, more specialized website-building experiences.

At the same time, headless platforms such as Contentful are expanding how businesses manage and deliver content across websites, apps, and other digital channels.

Ultimately, market share can show which platforms are popular, but it should not be the only factor when choosing a CMS. The right platform depends on your website’s purpose, technical requirements, budget, scalability, and long-term growth plans.

FURTHER READING:

Team DiviFlash

At DiviFlash, we are more than just a team – we are a collective of Dev Experts, Word Artists, Design Virtuosos, and Marketing Maestros, all united by our profound expertise in Divi and WordPress. Our mission is to provide you with accurate, insightful, and in-depth content aimed at enriching your understanding of Divi, WordPress, and the art of web design.

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