Divi Builder Review: Features, Comparisons, Supports & More


Updated: May 26, 2022


Table of Contents

Page builders let you easily customize and design the site by replacing the conventional WordPress post editor. And, if you go through the page builder list, Divi builder is a popular name with a true visual building experience. However, compared to the other page builders in the industry, the question knocks on the mind “is Divi a must-have option?” 

To answer this question, we have come out with this in-depth review of Divi builder.

What is Divi Builder?

In 2015, Elegant Themes released Divi builder as a stand-alone plugin of Divi theme in the same package. However, both can be used solely. Therefore, you can use the builder with any theme. And, in this article, we are particularly reviewing the Divi builder plugin, not the Divi theme.

Along with instantly previewing your work, this builder incorporates an advanced drag and drop option to design smoothly. All the changes you make through this visual builder are so vivid. Even more, wireframe view, inline text editing, advanced global feature elements & style, and many more helpful features give this builder huge popularity in the industry. For this large user group, the Elegant Theme team is constantly improving the builder. Divi 4.0 is the latest version of the present day. Let’s explore all the nitty-gritty about Divi builder.

Flexible Visual Builder Interface

Divi provides an amazing front-end visual builder experience by instantly enabling you to design. Even while you are browsing pages, by Clicking the “Enable visual builder” button at the top you can access the customization on the page itself. As you hover around the sections, rows, and modules, a bar lets you access the settings pop up easily. 

The best part is, that you can place the setting popup in the sidebar mode and expand or shorten it. Moreover, the interface is mostly invisible unless you scroll over any modules or rows.  Hence, it will not restrict your design vision. The current users of this builder really like the Wireframe View and Role Editor features.

Divi Structural Elements: Sections, Rows, Columns

Sections, Rows, and Modules are the three main structural elements of Divi builder. You can see a real-time preview after making every change to these elements. The section is the largest organizing element which is outlined in the blue plus button. Further, the section is the house of rows and modules. You can find them by clicking the green and gray plus buttons respectively. 

You will love to click around the Section, Row, and Module as there will be a bar that appears with a lot of beneficial options. Furthermore, there is a drag and drop icon to move elements within the page. Besides, a setting section will pop up with a range of customization features after clicking the gear icon.

Further, you can easily duplicate any of the design elements or save them to the Divi library for use later through the duplicate and saving button. Just click the delete button, if you don’t like anything you have made in a row, section, and module. An “X” button is there to exit the bar along with a button symbolizing three dots to access the additional setting options. Even more, to change the column structure anytime in Row there is a box icon.

Customize Everything With Divi: Content, Design, Advanced

With Divi builder, you can edit any structural part of Divi such as sections, rows, modules, and page settings. By clicking the gear button you will find three tabs namely Content, Design, and Advanced in the setting popup. These tabs will let you customize absolutely everything. You can find settings for background, column structure, design elements, link, admin label, etc in the function of the Content tab to create a stunning layout. 

The design tab brings every possible setting to adjust typography, spacing, color, and so on for designing a sleek appearance. Even go beyond the custom design controls by writing your own code in the advanced tab. A developer can make full use of this tab by including custom CSS, CSS IDs, and Classes. Further, there are other settings options for the condition, visibility, transition, position, and scroll effects. 

And, to find all these design options comfortably, there is a Search Options Box at the top of the tab. In contrast, at the bottom, there are check and cross buttons to save and exit the tab along with undo and redo buttons outlined in purple and blue color respectively. The question mark is also here to help you with tutorials and keyboard shortcuts.

Useful Page Settings

Clicking the purple dock icon at the bottom of the visual interface will display several options. On the right side of the (X) closing button, you will see page setting, editing history, and portability buttons. There are also buttons for delete, add to the library, and load from the library on the left side. The options don’t end here, in the sharp right corner, you will see a search button to easily find different functions along with a button to see the list of layers of the website. Layers VIew enables quick accessibility for organizing and editing by showing a compressed window having a structured view of page content.  

Besides, there is a question mark button to give access to the tutorial and keyboard shortcuts. On the contrary, in the sharp left corner, the option starts with the preview of desktop, tab, and mobile along with a zoom in & out button. Afterward, there are buttons to easily access Warframe View and builder settings.

Divi Role Editor

Role Editor is another beneficial feature to set WordPress user roles. Through this feature, it is possible to allow, limit or disable Administer, Author, Editor, Contributor, and other users from certain actions within the Divi Builder. Freelancers or agencies can get the optimum benefit of Role editor during handing off their WordPress sites to clients. 

Although there are many WordPress page builders with the Role Editor feature, Divi Builder comes with some extra to provide more control. From the highest level of theme settings, you can set very specific roles like Builder Interface, Library Settings, setting Tabs, Setting Types, Module Use, Portability, Support Center, etc.

Divi Templates Collection

Divi Template Library

Website building is easy with Divi’s premade enriched templates toolkit. It comes with 1850 beautiful templates organized in 263 website packs. By remaining in the Divi builder, you can easily access the categorized template sections. Even more, there is a search option to navigate you to the right templates or website pack.

Divi Library

In addition, to store and reuse your designs for the future, Divi facilitates a library. Along with custom templates, you can also save your custom sections, modules, and rows. Therefore, you can use all these custom designs without making any child theme. Further, saving and adding a design is superb ease! Just hover around the sections, rows, or modules, and a bar appears with the saving icon. Whereas, loading a saved item works through clicking the “Add From Library” button. 

Afterward, the tab displays all your saved designs. A search bar and a category bar are also in the tab to filter the saving items. Besides all these, Divi Library is more than a conventional storage system. You can make a library item “Global”. Hence, it automatically updates the design everywhere on the website. Imagine how much time you can save through this kind of utility?


Divi builder helps to make a completely responsive website with responsive Content, Hover Content, and native SRCSET support. Thus, you can apply various different content styles and image sizes depending on different device users with fine-tuned control. Further, combined with hover editing, you can design text, images, videos, icons, and many more through impressive hover effects. Moreover, while designing, you can easily bounce back and forth between tablet, smartphone, and desktop and apply different sizes and styles to easily create custom breakpoints for different devices.

WooCommerce Support Of Divi

Divi WooCommerce Modules can functionally cope with any theme to stand out on your eCommerce site. To design your stunning product page, these modules let you add, remove or style the WooCommerce Elements. Thus, you can create fully custom product pages from scratch. It also gives you full control by transforming the product page elements into a collection of WooCommerce modules. Even more, using WooCommerce modules is not only possible on the product page. Instead, you can use it anywhere on the website.

What Makes Divi Different?

Now in this part of the Divi website builder review, we are going to discuss some beneficial features that are not common in every page builder. Divi provides these features to give you a pleasant experience for building the website.

Drag and Drop Divi Builder

The drag and drop functionality of Divi creates an automatic transformation of files between the page builder and computer. Moreover, the difference Divi makes here compared to other page builders, it can distinguish different file types according to modules. Along with uploading images, videos, text files, audio files, etc, this feature also facilitates directly uploading unique files like HTML files, CSS files, Font files, and JSON files.  Even more, you can drag and drop multiple files simultaneously. Therefore, you will be left with very few things to do.

Wireframe View

Divi visual builder incorporates a View Mode called “Wireframe View”. By transforming the visual builder into a classic block-based streamlined interface, you can quickly locate, move, modify and update long complicated pages. Therefore, with “Wireframe View” you can quickly use the same functionality of the standard Divi builder.

Inline Text Editing

This visual builder also facilitates an “Inline Editor” to let you click and start to type or remove the text content. Moreover, you can see the immediate result as you stylize the content in any Divi modules.

Split Testing

Divi Leads, an in-built Split Testing system lets you examine the different versions of website designs. By showing different colors, headlines, or the entire different layouts, you can figure out the visitor’s preference. The result comes with strong insights to make better plans for increasing the conversion rates. This test is also known as A/B testing.

Condition Option

With Divi, you can apply advanced display logic to any module, row, or section. The Condition Option works by displaying only some content to some particular logged-in visitors. This feature is beneficial for websites with paid subscribers. You can apply advanced display logic to hide content blocks from unpaid users.


Divi comes with a vast number of modules as its design elements. If you want to add something to your page there is a good chance that there is a module for that. There are 70+ modules with Divi builder. However, including the WooCommerce modules, the number increased to 94+.


Divi has vastly overcome its stigma with speed in recent times by loading the least resources required for each design. After the release of Divi 4.0 in August 2021, there is a great improvement in speed performance. According to the Wp-rocket speed test, the unoptimized file size of the basic text page reduced from 376KB to 130KB between January and November of 2021.

Access To Elegant Theme Products


Divi builder is not the only part of your purchased package. There is full access to all Elegant Theme products. As you already know, with a standalone page builder, Divi is a multipurpose theme. Therefore, you are getting the Divi Theme for obvious reasons. 

However, Divi builder is compatible with any theme. This package includes a theme called “Extra” for magazines and blog sites. Further, it incorporates plugins like “Bloom” as an email opt-in form and the Monarch is known as a social sharing plugin. Elegant Theme also has a marketplace with trustable third-party resources.

Inclusive Documentation

Divi comes with a detailed documentation section. You can gain in-depth knowledge of all the theme customization features, along with detailed instructions on installing and using Divi. Moreover, one can access the codebase documentation areas to customize the theme as a child theme. A dedicated blog is also there to provide more educational instruction and suggestions.


Divi lets you hang out with a massive community of 800k+ through social sites, meetups, forums, and other online communities. Users around the world are active in an official Facebook group of more than 70k members. Further, you can join discussion forums, unofficial social sites, and regular worldwide meetups. Hence, there will always be someone to discuss ideas and practice.


You will always find expert support through the new 24/7 customer service system. This support system is more convenient than the previous private discussion forum method. Now, there are no issues with the customer support system. By clicking the chat icon on the Divi website, you will get a quick response from the support team.

What Divi Should Add?

On a few occasions, Divi lacks some design elements or modules that are available with other page builders. For example, you will find a built-in pop-up builder in Elementor. In the case of Divi, you can do it with a third-party tool. However, looking at the big picture, there are very few negative Reviews of Divi Builder.

Pricing: Is Divi Builder Worth Trying?

In this competitive market, Divi is a suitable choice for many reasons. Anyone can firmly put Divi at a bargaining point because of access to all the Elegant Theme products. Along with Extra, Bloom, Monarch, and standalone page builder, a $249-lifetime pack will be available with hundreds of website packs to build unlimited websites. Moreover, you will enjoy all the future updates. Whereas, a yearly option can cost you $89. Although, you will have the same package as the lifetime plan. However, after one year, there will be no updates and access to future products.

Now It’s Your Turn!

To conclude, this must be the comprehensive Divi builder review you were looking for. And, I strongly hope, now you know what to do next. However, if you are going to build your website with Divi Builder, don’t forget to share your experience in the comment box. Anything Good? Bad? Or somewhere in between? 



Nazmul is digital marketing & SEO strategist at DiviFlash. He has been involved in data-driven digital marketing and SEO for over 8 years, specializing in growth marketing, content marketing, marketing strategy, link building and outreach. Before working for DiviFlash, he rans SEO business providing consultancy services.


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